The Business of Rural Tourism: International Perspectives Stephen J. Page

ISBN: 9780415135115

Published: June 26th 1997

Paperback

240 pages


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The Business of Rural Tourism: International Perspectives  by  Stephen J. Page

The Business of Rural Tourism: International Perspectives by Stephen J. Page
June 26th 1997 | Paperback | PDF, EPUB, FB2, DjVu, talking book, mp3, ZIP | 240 pages | ISBN: 9780415135115 | 7.51 Mb

This text explores the business opportunities and challenges associated with the development and management of tourism in a rural environment. It examines the factors associated with successful development of rural tourism and the significance ofMoreThis text explores the business opportunities and challenges associated with the development and management of tourism in a rural environment. It examines the factors associated with successful development of rural tourism and the significance of good practice. In addition to an overview of the business and financial factors, the book presents a range of international case studies of actual business operations in rural settings.

The book covers strategic planning, marketing HRM and financial management.



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